Data collection
The Project reflects the state of pet homelessness at a specific moment in time when the research was conducted.
The Project reflects the state of pet homelessness at a specific moment in time when the research was conducted.
The Project reflects the state of pet homelessness at a specific moment in time when the research was conducted.
Pet Homelessness estimates based on primary and secondary research conducted by Euromonitor International in 2022-2023, and owned pet estimates collected by Mars Consumer Marketing Insights team
Public sample surveys (online and in the field) of pet owners and non-pet owners conducted by Kantar in 2022
Pet professionals, such as shelters and non-profit organizations (NGOs) working in the pet homelessness space
Pet Homelessness estimates based on primary and secondary research conducted by Euromonitor International in 2022-2023, and owned pet estimates collected by Mars Consumer Marketing Insights team
Public sample surveys (online and in the field) of pet owners and non-pet owners conducted by Kantar in 2022
Pet professionals, such as shelters and non-profit organizations (NGOs) working in the pet homelessness space
Pet Homelessness estimates based on primary and secondary research conducted by Euromonitor International in 2022-2023, and owned pet estimates collected by Mars Consumer Marketing Insights team
Public sample surveys (online and in the field) of pet owners and non-pet owners conducted by Kantar in 2022
Pet professionals, such as shelters and non-profit organizations (NGOs) working in the pet homelessness space
Country data collection
Large populations of stray pets which can breed at a rapid rate are a huge part of the problem. This, coupled with irresponsible breeding practices, e.g. those that do not pay enough attention to health, temperament, positive early socialization, or to ensuring a good fit with the pet owner, can result in increasing numbers of homeless pets and groups of pets that are difficult to provide sustained care to or match with a home. Our data looks at this significant and critical piece of the challenge.
Helping to provide more homeless pets with responsible loving homes, or the sustained human care they need in the community, is a foundational step in tackling pet homelessness. Achieving it requires an understanding of the key barriers to acquiring or adopting a pet, or accessing veterinary care, as well as facilitating pathways to ownership, and provision of care for community animals, whose home may not be a conventional house but still need access to sustained care. Shelters may provide care for cats and dogs but resources are often strained and, if pets are not adopted to new homes, demand may exceed capacity.
Perception of shelter pets
Keeping pets in homes is vital for both pet and owner to benefit from a longstanding bond. Pets are at risk of becoming homeless through being relinquished or abandoned if the pet ownership experience is difficult, or a pet owner can’t access the advice and support they need. Pet owning practices which easily allow pets to stray or become lost can also result in owned pets becoming homeless. Our data looks at issues such as the cost of caring for a pet, common pet care practices and the incidence of lost pets.
